Pheap, Founder & Business Development

Pheap founded Butterfly Tour in November 2012 after recognising the need to address the high unemployment rate among Battambang city’s youths. Armed with a desktop computer and a bicycle donated by his university professors, Pheap taught himself how to setup a website, and with that, began conducting tours around the Battambang countryside for curious visitors.

Today, Pheap’s humble start-up has grown to include a fleet of 50 bicycles and a team of 11 young Cambodians who are all co-owners of the company. Besides leading the Butterfly team, Pheap is also passionate about creating opportunities for local Cambodians to become employers and entrepreneurs themselves—an important avenue for Cambodian ownership and independence.

While you may not find Pheap leading as many tours these days (he’s mainly confined to the office, attending to day-to-day matters!), you might find his friendly face popping up at the Siem Reap or Battambang office. Be sure to say hi!

Sokheng, Chief Operating Officer

Sokheng currently studies at a local university in Battambang, majoring in English. Interesting facts about Sokheng: She is the only girl in a family of four brothers and she harbours dreams of becoming a politician—an unusual ambition that has earned her much admiration among her hometown folks (although she does get teased about not being married!). Extremely hardworking, Sokheng juggles her studies and work at Butterfly Tour, where she enjoys meeting new people and practicing her spoken English. Sokheng’s strong entrepreneurial spirit, enthusiasm, and determination to succeed constantly inspires her to keep learning and progressing. Girl power!

Sam Ath, Marketing & Sales

Hello, I’m Sam Ath! Prior to joining Butterfly Tour, I studied at the University of Battambang and secured a job as an assistant to the President of the university. In 2011, I switched positions, working closely with the US Embassy in Phnom Penh as an American Corner Coordinator.

Despite my job security, I harboured dreams of becoming a young entrepreneur. In 2014, I made the decision to leave my job to join Butterfly Tour, where I began working with like-minded young Cambodians as a tour guide and team member. I learned many things in my exciting new role, eventually becoming the general manager of Butterfly Tour’s Siem Reap branch. Although this role keeps me busy, I still lead tours from time to time (and if you’re lucky, you might even be entertained by my singing while on tour!).

Chenda, Team Leader, Kampot

I was born in the Battambang countryside. Since I was young, I have always loved buffaloes. I grew up in the village as a buffalo boy, and every day I would go to the rice field with the buffaloes to help my parents. I never thought that I would have the chance to go to school due to my family’s financial constraints. When I did end up going to school, however, I was always late!

Things have changed a lot since then. I am now studying at a city university and have learned a lot from the society and environment around me. Butterfly Tour continues to give me great opportunities to learn from others and to lead a better life.

Minea, Project Facilitator

You can call me Minea or you can call me Pheaktra! I was born in the heart of Battambang city. Since young, I have always loved reading, even though I was not an outstanding student! When I graduated from high school, I decided not to continue with my university education and I started a small family business venture.

In midst of developing my entrepreneurial skills, I met the Butterfly Tours’ family and have since been a part of the team for nearly three years. I’m proud to be part of a hardworking team that is goal-oriented and inspiring!

Bunsorng, Tour Leader

Bunsorng is known as our handsome boy! Can you guess why? 😉 Bunsorng spent much of his life in a village, working on a farm as a tractor boy (which explains his physique!). After completing high school, he received a scholarship to continue his studies at a local university, an opportunity that has brought him a step closer to achieving his dream—to play an active role in the development of his local community.

As part of the Butterfly team, Bunsorng enjoys practicing English with the people he meets on tour. A quick learner, Bunsorng is now team leader at our Siem Reap branch, efficiently leading many of our team meetings.

Vanna, Tour Leader

Though appearing quiet and assuming at first, Vanna is the leader of our Battambang team! He is currently a fourth year university student majoring in Agriculture, but he loves leading tours as much as he does his course!

Vanna has been with the Butterfly team for more than two years. Diligent and hardworking, our only vegetarian of the Butterfly family (!) brings great humility and compassion to our team.

Rithy, Tour Guide

Hello everyone! My name is Rithy and I was born in Pursat province. I was a buffalo boy for almost my childhood life. I have worked in a farm helping my family planting rice for nearly 5 years. To seek for education, I decided to become a monk as I need enough time to study. Being a monk around two year and a half, I defragged the monkhood and came to the city. I began working with Butterfly Tours in 2013 ever since.  

Working with Butterfly Tours has been sharpening my knowledge and English language, to be honest I couldn’t speak English at all when I began. But after two years of self-discipline, commitment, and practicing now I become a tour guide at Butterfly Tours, Kampot.   


I speak pretty good English which I can show you more about daily life of the Cambodian people as I am one of the rice farming children. So, I know quite well about countryside life’s style. I am very happy to meet you and ready to show you around.